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Marketing Briefing: Marketers message around slowly returning to normalcy this summer after ‘the collective experiences we’ve lost’

Digiday

May 4th, 2021

When it comes to marketing messages for summer 2021, brands are leaning into the missed experiences of the last year and a half. Think BBQs, birthday parties, family reunions, travel — the experiences and normalcy that people have been yearning for since the onset of the pandemic will be front-and-center in marketing messages set for this summer in the United States…

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