Integrated Campaign |
Art Direction |
In 2023, luxury audio icon Marantz turned 70. They partnered with us to create an integrated, global campaign that not only spoke to the audiophile consumer set with an homage to their legacy, but also attracted a new, aspirational target through a fresh look, feel, and perspective on their brand.
Inspired by Hans Christian Andersen’s short story “The Nightingale”, our campaign tells the story of a relentless pursuit to find “the most musical sound”. Our film moves us from New York to Japan, from 1953 to present day, following the unforgettable sound of Marantz, while our stills celebrate the inherent intrigue and character of the product.